ClickFunnels vs. WordPress | The Best Platform For You

Are you looking for the best platform to grow your online business, build a website, or sell your products, but you are unsure which one will work best for you?

Here is a quick difference: WordPress is a flexible, content-driven platform perfect for building full websites and blogs. At the same time, ClickFunnels focuses on creating high-converting sales funnels to drive sales and generate leads quickly.

I have put together this detailed guide to help you make the right choice without second-guessing. By the time you finish reading, you will have a clear decision. Here is what you will find:

  • A side-by-side comparison of all the features, functionalities, and opportunities,
  • A detailed breakdown of real user reviews from review platforms and discussion forums to see what others experienced,
  • Insights from personal testing to highlight pros, cons, and best use cases.

Let’s get into it.

ClickfunnelsWordPress
Easier to build a website and sales funnelsMore customizable, with thousands of plugins for everything
Provides built-in eCommerce toolsIntegrates with WooCommerce and other tools
Has a specific focus on selling courses and digital productsSEO-friendly and better for content management

ClickFunnels Overview

ClickFunnels is an online marketing platform that helps create sales funnels without needing advanced technical skills. It offers tools to build landing pages, sales pages, email sequences, and checkout processes to guide customers from awareness to purchase. You can use it to design funnels for promoting and selling online courses, including membership areas for delivering course content. 

Clickfunnels dashboard

What is so good about ClickFunnels? 

  • Allows A/B testing of all your website elements and other assets.
  • Offers workflow automation opportunities based on Triggers and Actions
  • Great for building dedicated sales funnels

Does ClickFunnels cover all your needs? 

  • Basic course creation functionality (compared to dedicated course-builders) with no certification opportunity
  • Little customization over landing pages, as reported by users
  • Higher pricing compared with similar tools with more functionality

Key marketing and sales functionality 

ClickFunnels offers almost all the tools a business needs to automate operations. It provides the opportunity to 

  • create sales funnels, 
  • build landing pages, 
  • and automate email follow-ups. 

There is also an opportunity to do upsells, offer subscriptions, and create a membership site, especially if gated content is important for your business. 

Course building functionality 

To create courses on the platform, you can choose three different templates to start. 

Either start with blank or choose the basic or nested, which already have some structure. You can only have video or audio materials to add lessons to the main modules. Compared to the dedicated course platforms, where you can add quizzes, surveys, files, live lessons, and other multimedia elements as a separate lesson, ClickFunnels’ course-builder does not allow that. Not to mention, you cannot create and automatically generate certificates

However, the great thing is that you can create a workflow right after creating the course. With the help of workflows, you can enroll participants, send emails, add tags, etc. 

Clickfunnels courses

Payment methods and integrations 

ClickFunnels integrates well with several eCommerce, marketing, and automation tools, such as Zapier, Shopify, HubSpot, ConvertKit, etc. 

Currently, the platform supports 13 payment integrations, including but not limited to  

PayPal, Stripe, Recurly, and ApplePay. 

Clickfunnels integrations


Read more: ClickFunnels Review 2025: Alternatives, Pricing, Pros, Cons & More

WordPress Overview

WordPress is a popular content management system for building websites without coding skills. It allows the creation of blogs, business websites, e-commerce stores, and portfolios. The platform has over 60.000 plugins, so you can technically do anything. 

What is so good about WordPress? 

  • Opportunities to use various plugins for more functionality
  • Unlimited customization opportunities for your website
  • Built-in SEO functionality

Does WordPress cover all your needs? 

  • You take care of the maintenance and security. 
  • It is not specific to eLearning unless you are using a plugin
  • Plugins affect your website performance and speed. 
Wordpress admin panel

Key marketing and sales functionality 

The marketing functionality you have with WordPress will depend on the specific plugins you use. For example,  It supports email marketing integrations, social media sharing, and e-commerce features for selling products. You can optimize your website with SEO tools, track performance using Google Analytics, and create landing pages or forms for lead generation. 

Course building functionality 

If you are looking to use WordPress to offer your online courses, digital products, coaching, webinars, and lessons on the whole, you will need to use multiple plugins. 

Some of the popular LMS plugins include Teachable, LifterLMS, LearnDash, Academy LMS, and MasterPress. 

Payment methods and integrations

WordPress supports payments via popular options like

  • PayPal, 
  • Apple Pay, and 
  • Google Pay.

You can also find some local payment methods, such as Belgian, Chinese, Polish, and Brazilian. 

The platform is widely popular for its integrations and plugins. You can use some for free. Others are paid. 

Wordpress integrations

Read more: WordPress Review 2025: Alternatives, Pricing, Pros, Cons & More

Do real users recommend ClickFunnels or WordPress? 

What we have discussed above was just the main functionality and opportunities for your eLearning business. Let’s now see what users who had experience with both platforms recommend. 

To give you a better idea of how ClickFunnels and WordPress compare, we analyzed some reputable review platforms, as well as discussion forums. 

People like ClickFunnels because it is easy to use, even if you’re not tech-savvy, and it comes with ready-made templates that save time. What most reviewers liked is that ClickFunnels handles many backend tasks, like security and plugin updates, making it more convenient than WordPress. 

As for the downsides, most reviewers agree that it is pricey,  especially if you need to use extra integrations with it.

Review

A lot of people love WordPress because it is versatile and can be used for everything from blogs to e-learning and promoting books. Reviewers appreciate that with the right SEO tools, you can get plenty of free traffic. 

But it’s not all perfect. According to the users, WordPress can be easy to hack, so you have to keep your site secure every day. Plus, if you are not using WordPress hosting, you do not get customer support, which can make things harder when problems pop up.

With that being said, some of the reasons users choose this platform include:

  • Extensive customization options
  • Has an open-source version and a community
  • Has lots of plugins and integrations 

However, many reviewers also mentioned that not all plugins work perfectly with each other, and they affect the site's performance. 

Review

Which platform is better for your needs? 

Whether you need WordPress or ClickFunnels depends on what you would like to focus on more and what you prioritize in your platform. 

WordPress is best when you want a content-driven website and need more flexibility. It is better for long-term SEO and blogging. With that much flexibility and customization options, you also need to be a little tech-space to make everything work the way your business needs. With all this in mind, WordPress does not offer any dedicated tools to create and sell courses and digital products. 

On the other hand, if you just need to create converting sales pages to automate some course creation and selling processes, ClickFunnels will work better for you. It makes website-building much easier but is also a pricey solution.  

When it comes to the difference between WordPress and ClickFunnels, people on Reddit mention that “there is no guessing with ClickFunnels.” On the other hand, on WordPress, you have to figure out most of the steps yourself. 

Review

Having said that, if you need a solution that is good value for its price, we recommend getting started with Uteach

Uteach offers a drag-and-drop course builder where you can create courses and include any multimedia elements. And if you need a quick start, you can just use the AI tools to help you, from generating a course idea to outlining and beyond. The platform is highly customizable and is 100% white-label. 

ClickFunnels vs WordPress: Detailed comparison

Still cannot choose between ClickFunnels and WordPress? Let’s have a side-by-side comparison on their functionality and options

Usage & Limitations

Some platforms put limitations on their main features. Is this the case with ClickFunnels & WordPress? Here is a rundown of what you can find.

Up to 20000 StudentsUnlimited Users
Up to 200 Courses-
Unlimited StorageUp to 50GB Storage

But why settle for just a website builder when you can have a full-course platform? Uteach makes things easier by offering unlimited students, courses, and storage.  With unlimited course options, you are free to scale as you grow. This is how you have it all in one place at a more affordable price. 

Builder Opportunities

Whether your business is going to run on a ClickFunnels website or a  WordPress website, their website builders will decide for you. The website-building functionalities these platforms offer include the following:

Ready-made templatesReady-made templates
Responsive designResponsive design
White-LabelingWhite-Labeling

On the other hand, why waste time customizing from scratch when Uteach has it all set for you? Uteach's ready-made templates are not just generic designs. They are made specifically for course creators and coaches.

Whether you’re teaching yoga, coding, or business, Uteach offers templates tailored to your niche, making it easier to hit the ground running. 

Courses & Learning Products

The platform choice between ClickFunnels & WordPress largely depends on what products you will be offering. Which platform allows you to better deliver your online courses, quizzes, webinars, digital downloads, and more?

Drip Feed Courses-
Live Sessions & Webinars-
Quizzes-

On top of other features, Uteach offers AI tools for course creation so that you can get started easily. You also get certifications for your students, making your courses more credible. Unlike WordPress and ClickFunnels, Uteach lets you offer free courses and drip-feed courses right from the start. Plus, with private courses, you have the flexibility to control who sees what. 

The best solution for eLearning that experts recommend 

Do you want to learn what thousands of course experts recommend for your eLearning business? Their go-to and favorite solution is Uteach, and the reasons are pretty simple. 

Uteach has been designed with your business needs in mind, while ClickFunnels was initially introduced as a funnel-building tool for businesses. As for WordPress, the website-building capabilities are unmatched. Yet, you have to use multiple plugins that hinder your success. 

So, if you are looking for a solution that 

  • Is all-in-one
  • Enables you to create your branded website with little effort
  • Has flexible payment methods so that you can choose the one you prefer the most, even your local one
  • Offer lots of customization for building courses, including multimedia elements, creating advanced quizzes, awarding certificates, and more, 

then Uteach is your go-to platform, too. 

“Initially, I was using various WordPress LMS plugins. It takes so much time and effort just to build it. Now, with Uteach, it houses everything in one location and with the ease of use template. I was able to get my setup done within days. Love all the features that are built in Uteach, like quizzes, certificates, and payment gateway with PayPal and Stripe”. 

Nathaniel O.,

Health and wellness trainer

Claim YOUR free demo now, and let our expert walk you through all the steps of growing your business!

Author
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Sona Hoveyan

Edu-Centric Content Writer

I’m Sona, a curious writer who never posted about “ Why AI cannot come for your writing job.” After one year of teaching, I realized that the idea of informal education appealed to me more. Now, I specialize in helping coaches, educators, and course creators grow their businesses through actionable content. From blog posts and interviews with creators to guides and engaging newsletters, I focus on delivering various perspectives and experiences in a single piece of writing. Essentially, I either write content that keeps you on your toes or touch my toes and stretch. Because flexibility is a life skill, whether on the yoga mat or in education.

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Reviewer
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Hrayr Shahbazyan

CEO and Founder of Uteach

I’m Hrayr, a growth-driven entrepreneur. Wait, scratch that. I’m a techpreneur. With a background as a developer and a track record of founding multiple startups, my passion lies in creating strategic, impactful change in the edtech space. My journey in education and technology led me to a bigger mission: making education accessible for everyone. Let’s just say I like to think always a few steps ahead. So, I strategize my next move over the board of an enjoyable chess game. And then I bring the same careful thought to my startups.

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Happy customers everywhere

Angel

Angel Rodriguez CPP

Owner - Alliance Training & Testing

If you are looking for a great platform to launch your course then Uteach will meet all your needs. It comes with great templates that are highly customizable. Everything is laid out logically and the white-label is truly white-label. The advanced SEO capability is a major plus.I cannot say enough good things about the Uteach platform and how happy I am that I made the change.

Bekah

Bekah Bottone

English Coach/Motivator

Thank you Uteach, for creating a platform that motivated me to set up a new webpage for my new businesses. I love how everything is included, that I can offer live sessions and also have a way to sell my workbooks. I will be launching my new website soon! The best part about working with Uteach is that they get back to me within a day with exactly what I need to know anytime I have a question.

Ivan

Ivan Bayross

Sales Funnel Creation Consultant, Digital Marketing Strategy Specialist

Uteach, is intuitive, and easy to use. I've been asking Uteach support a ton of detailed questions. I've got perfect, easy to understand / implement answers to all my questions.

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Luca Madonia

Coach

Uteach is absolutely insane. Everything about this tool is right down to the smallest detail. Whit labeling is all available and can be set up completely within a few minutes. I am an absolute FAN of Uteach.

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Mark Dickenson

Coach

Finally found the perfect LMS 💎 I have tried a bunch of LMS and so far this is the best. What I love about Uteach is their templates, I am not stuck with just the standard look for my site and I can customize it easily. Also having unlimited students and no commission fee is great. They have very good support that answers quickly. So far im loving it, easy.

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Miroslav Sázovský

Author, lecturer and coach

After 15 years of coaching and mentoring people, we've tried a lot of similar apps and platforms, but this one is truly made for creators. Everything is intuitive, simple and beautiful at the same time.

Excellent
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Uteach is hands down the best platform…

Uteach has everything you need in one place and the layout is so intuitive and easy to navigate. It offers many features but they are not overwhelming and not complicated to get them working.

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I am very happy

Everything is very user-friendly, simple and looks professional at the same time. Uteach has mobile app,CRM, affiliate system

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Great lms!

It took just a few minutes to get everything set up, and Uteach made it convenient for users too with step-by-step instructions on how to connect a domain.

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Way out performs Kajabi

I own a bunch of platforms for creating online courses- Kajabi seems to be the one I kept coming back to- until I found Uteach.

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Fantastic tool for elearning builders.

I have been using it for more than 8 months. I can notice that the new elements or features are adding one by one to make it more powerful tool

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With Uteach my courses are in good hands

I have tested many LMS and Uteach offers me many features. You can take your time to design all your courses and delivers them to your students with ease.

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The Software I've Been Looking For

I wanted a course software that had all the essential features for video courses at a reasonable price. Uteach provided that and more.

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A one-stop-shop LMS. Brilliant!

Building a course is easy, peazy, lemon squeezy, and delivers to students in a coherent fashion.

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