Kartra vs. Xperiencify | Which is Right For You?
Looking for the best platform to create and sell courses but cannot decide between Kartra and Xperiencify?
Each one offers different strengths. But if you focus on marketing, sales funnels, and landing pages, Kartra can be the right fit.
If you want to engage students with interactive, gamified courses, Xperiencify promises to keep them hooked.
To make this comparison comprehensive, I tested both platforms, read user reviews, and browsed discussions in online forums. Here is a breakdown of how they compare and why you might choose one. You may even choose neither one for your course business because I added another solution you can consider.
| Kartra | Xperiencify |
|---|---|
| All-in-one marketing platform for businesses | Engagement-focused online course platform |
| Focuses on sales funnels, automation, and email marketing | Focuses on gamification and student motivation features |
| Drag-and-drop course builder and automation | Experience-driven course design |
All about Kartra
If you were looking for a great course platform with marketing, funnels, and landing pages, you have Kartra right there. It positions itself as an all-in-one marketing platform where you can sell digital products like courses, sell products and services, and manage the customer experience. It has strong opportunities to sell courses with the help of sales funnels.
What Kartra does best, according to the users
- Selling physical products as well with the cart feature
- Opportunities for 500+ professionally designed website templates
- Lots of pre-made marketing campaigns for different cases
Why would you need another solution?
- No mobile app is available for mobile learning opportunities
- Limited options for payment gateways
- Minimal assessment and learning tools compared to specialized learning platforms
Course building functionality
Do not get confused when you want to create a course and Kartra offers you a membership. The terms are different here. So, what we know as a course is a membership. You can combine several memberships into portals.
When building a membership on Kartra, you should choose one of the three layouts you want to use. Then, you customize the membership page (such as colors and block placements) and add the course content.
The course content is organized into categories, subcategories, and posts. Once you create categories, you can add the course videos directly on the page. Besides, there is an opportunity to add additional resources, such as
- External links
- Membership post
- Kartra page
So, instead of an outline-based course builder like with many platforms, here we have a page-based experience. It can be confusing if you are used to having a dedicated course-builder.
Once you configure settings like access levels and how you want the students to progress through the course, Kartra also allows you to attach necessary emails directly to the course.
With the builder, you must complete all the steps to proceed to the next section and publish the course.
Key marketing functionality
When it comes to marketing your course, Kartra has advanced functionality for lead management. It allows you to segment leads based on specific actions they complete. Based on those segments, you can customize the content and make it available to some or not show it to others.
As you build sales funnels, you can also track students' journeys as leads. The tool provides insights into their engagement levels and conversion metrics.
Kartra also helps to customize the checkout experience and offers upsells, downsells, and order bumps. You can use the full email automation tools and create affiliate programs to sell the course.
Payment options and integrations
When it comes to the way you receive payments, you are limited to 4 options:
- Stripe,
- Authorize.net,
- PayPal
- Braintree
Kartra also offers direct integrations with email and SMS gateways, membership platforms, hub connectors, and calendar apps. Some popular integrations include MailGun, Twilio, Kajabi, Zapier, and Google Meet.
Read more: Kartra Review 2025: Alternatives, Pricing, Pros, Cons & More
All about Xperiencify
Xperiencify is a course platform that helps you create online courses with built-in features to make learning more interactive and fun. It is focused on keeping students motivated by adding things like points, rewards, celebrations, and countdowns into the lessons. As its name suggests, Xperiencify lets you create not only courses but experiences around those courses.
What users like about Xperincify
- Allows creating triggers and actions when students complete specific actions and invite them back to learning.
- Allows customization of all course pages separately (not one theme)
- Presents opportunities to automatically send personalized emails
Why would you need another solution?
- No pre-built templates for your professional website
- No real analytics tools (just a glance at the students and their XPs)
- No marketing or any direct integrations except Zapier
Course building functionality
On Xperiencify, the courses are organized into modules and training. As part of the course, you can add different media, such as
- Videos (either upload or drop the link)
- Downloads and additional materials such as PDF docs, presentations, and MP3 audio
When creating the course, you can choose to start with pre-made templates. They include gamified courses, mini-courses, X-day challenge courses, workshops, memberships, and lead magnets.
As you upload all this content, you can also plan the release with drip-scheduling and add actions. This is, so to say, the homework you want the students to accomplish. But there are no bulk upload opportunities for the media and the actions.
As Xperiencify is a gamification-based platform, for every action (such as videos and homework) you add, you can see how many XPs and XXps a student gets. The course experience was similar to the Duolingo situation.
One thing that is time-consuming is that you have to customize all the course pages one by one every time you add another course. The general template does not do it for you automatically, like with most other solutions.
Key marketing functionality
Xperiencify does not come with lots of marketing functionality, but you can definitely market the experiences you create.
When it comes to pricing your course, you can have a single payment, create installment plans and or add subscriptions. There is also an opportunity to create and offer coupons for the course.
One thing I liked about this platform is that you can trigger specific actions when students hit a milestone. For example, you can send a student a voice message/email/text message when they join the training. Or send them an email as they enrolled in the course and did not engage in the last 3 weeks, for example.
To motivate the students when they complete a certain action, Xperiencify lets you add and customize celebrations. For example, when I complete a course, I can get something like this:
As for the affiliate program, you can become an Xperiencify partner. But you cannot create an affiliate program and make your students your partners.
Payment options and integrations
Xperiencify does not have any direct integrations with marketing, analytics, or any other tools. The only integration it supports is Zapier. Considering that the platform itself is not all-in-one, no integrations make it hard to manage your business if you want easy control.
As for the payment options, they are limited as well. You can get paid either via Stripe or PayPal.
Read more: Xperiencify Review 2025 Alternatives, Pricing, Pros, Cons & More
Reviewers’ take on Kartra vs. Xperiencify
So far, we know one thing. Kartra and Xperiencify have a completely different focus. And both platforms offer unique tools for you to create and sell your courses. Yet, what is the experience on these platforms like?
To answer this one question, I went through hundreds of reviews on review platforms like Capterra, G2, and eLearning Industry. Here is a general overview of what other people who have been using these solutions for months and years think.
Let’s start with Xperiencify reviews. Users find it an easy-to-use and intuitive solution. They mention that the platform helps them keep the students moving toward their ultimate goal. They like how they can gamify the course and make it engaging and fun.
All that dopamine feels great. However, does the gamified environment foster knowledge retention? People on Reddit were curious about it as well. And one of the discussion participants did mention gamification helps in their particular case.
As for the downsides, people think there are so many things that are repetitive and could be set once. For example, you have to set up the celebration and course pages for each course separately.
Moving to Kartra. People have different opinions on the tool being all-in-one. Some love that they can integrate websites, sales, marketing, and communication systems all into one. Others find it hard. Overall, the users are happy with the value they get from all the marketing tools and a variety of integrations.
However, they do complain about the prices being high as well.
Is Kartra, or is Xperiencify right for your business?
Do you already get a feel of what option is better for your specific case?
If not, we are about to give a summary solution to use in which case. Let’s think about where your biggest need lies.
If your goal is to scale your business and you need powerful marketing tools included in a course platform, Kartra has your back. Go with Kartra if you are more focused on marketing, selling, and managing your entire business in one place. It is perfect if you want to create sales funnels, automate email marketing, and build landing pages.
On the other hand, if your biggest challenge is getting students to complete your course and you love the idea of adding a bit of flair, Xperiencify can be for you. It is built for creators who want to turn learning into an experience with gamification, points, rewards, and motivational nudges. It can help you to make the learning fun and interactive.
And what if you want a balance between teaching and marketing features? In that case, I recommend Uteach.
Unlike Xperiencify, it has a better structure and functionality for courses and other digital products. Unlike Kartra, Uteach is more straightforward and lets you establish your online school brand with a white-label app as well.
Kartra vs Xperiencify: Detailed comparison
Still cannot choose between Kartra and Xperiencify? Let’s have a side-by-side comparison on their functionality and options
Usage & Limitations
Some platforms put limitations on their main features. Is this the case with Kartra & Xperiencify? Here is a rundown of what you can find.
| Up to 25000 Contacts | Unlimited Students |
| Unlimited Teaching Materials | Unlimited Courses |
| Unlimited Bandwidth | Up to 2TB Storage |
In fact, they DO have limits. For example, XPeriencify limits the number of courses you can create, and it has low storage capacity.
On the other hand, with Uteach, you get everything unlimited. If you want a scalable solution without having to upgrade your plan every time, Uteach has you covered.
Builder Opportunities
Whether your business is going to run on a Kartra website or a Xperiencify website, their website builders will decide for you. The website-building functionalities these platforms offer include the following:
| Responsive design | Responsive design |
| Ready-made templates | Ready-made templates |
| White-Labeling | White-Labeling |
Both platforms offer almost everything to customize your website and establish a professional online presence. However, all the features listed below depend on what plan you are on.
Builder opportunities with Uteach are not limited to the plan you are using. Plus, unlike Xperiencify, you can create a truly branded website. Uteach even allows customizing your fonts and colors, which is not feasible with Xperiencify.
Courses & Learning Products
The platform choice between Kartra & Xperiencify largely depends on what products you will be offering. Which platform allows you to better deliver your online courses, quizzes, webinars, digital downloads, and more?
| Free training | Free courses |
| Drip Feed Content | Drip Feed Courses |
| Private training | - |
Unlike Xperiencify, Uteach allows you to control access to your courses and even make them private.
On top of other features, Uteach offers AI tools for course creation so that you can get started easily. This is something you cannot achieve with Kartra.
Here is the favorite option of thousands of users
Choosing the right platform for creating and selling online courses is all about finding the perfect balance of features, flexibility, and value.
While Kartra is fantastic for marketing and Xperiencify nails engagement, Uteach is the best all-in-one platform for most creators. Here is why:
- Unlike many platforms that charge based on the number of courses or products, Uteach offers unlimited courses and products, ensuring that all features are available on every plan.
- With 30+ payment gateways, Uteach makes it easy to get paid from anywhere using the methods your students prefer.
- Uteach is the most affordable solution, having all the functionality you need to start and scale your course business.
- With Uteach, you get a branded mobile app on all the marketplaces and can offer mobile learning opportunities.
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Angel Rodriguez CPP
Owner - Alliance Training & Testing
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English Coach/Motivator
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Sales Funnel Creation Consultant, Digital Marketing Strategy Specialist
Uteach, is intuitive, and easy to use. I've been asking Uteach support a ton of detailed questions. I've got perfect, easy to understand / implement answers to all my questions.
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Coach
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Author, lecturer and coach
After 15 years of coaching and mentoring people, we've tried a lot of similar apps and platforms, but this one is truly made for creators. Everything is intuitive, simple and beautiful at the same time.
