Mailchimp and Uteach

Please be aware that  Uteach support is not responsible for maintaining and troubleshooting issues within third-party tools. 

What is Mailchimp for? 

Mailchimp is a leading email marketing platform that allows you to design, send, and track email campaigns. You can use Mailchimp to enhance communication with your students. 

Uteach enables you to send automatic emails to your students. You can also use the Mailchip integration for more advanced functionality. 

The main Mailchimp features include:

• Set up automated email workflows to send personalized messages based on student actions and milestones.
• Organize your contacts into segments to send targeted emails
• Monitor and track your email performance
• Use Mailchimp’s drag-and-drop editor to design professional email templates.

What do you need for Mailchimp integration? 

To set up your Mailchimp integration, you will need the API key, server, and audience name. You can retrieve all this information from your Mailchimp account. First, you will need to generate the key from the API key section. Copy your key and head to your Uteach dashboard. 

• Log in to your Uteach account.
• Move to the Settings and Integrations section.
• Select Mailchimp from the list and click on it. 
• Access the API key field and paste the key. 

For a detailed guide about how you can connect Mailchimp and Uteach, check out our knowledge base. 

How to use Mailchimp with Uteach? 

After successfully integrating Mailchimp, you will be ready to send regular emails or set up campaigns. 

Here’s how you can create a regular email. 

• Click "Create"  and choose "Regular" as your email type. 
• Enter a name for your email and click "Begin." 

Next, you will see a checklist that will help you design the email.

Mailchimp’s email editor allows flexibility when editing different sections of your email. You can work on each part as you prefer and preview the whole email before sending it out.

Here are the four main steps to complete your email:

• Decide who will receive the email in the "To" section.
• Add your name and email address in the "From" section.
• Enter the subject line and optional preview text in the "Subject" section.
• Add the email content.

You can follow the checkmark to complete each step. 

As for adding recipients, you send your email to a new audience, exclude certain contacts from your list, and send it to advanced segments. 

It is also possible to schedule your email and send it on a specific date and time. 

FAQ 

When creating a good email campaign on Mailchimp, you need? 

When running your campaign on Mailchimp, you need to pay attention to several details. 

• Before sending an email, always test your content to avoid issues like broken links or missing data. 
• Use Mailchimp’s preview and test tools to ensure images load properly and all links work. 
• Send test emails to yourself and use Inbox Preview to check how your email looks on different devices and clients. 
• Enable open and click tracking to see how subscribers interact with your emails, which helps refine your marketing strategy. 
• Make sure your audience is engaged by confirming their interest, and always include an unsubscribe link in your emails. 
• Lastly, avoid using JavaScript in your email HTML and ensure CSS is inline. 

Does Mailchimp have segmentation? 

Yes, Mailchimp provides segmentation options. You can create segments based on various criteria like subscriber activity, demographics, and purchase history to target specific groups within your audience.

Mailchimp resources 

If you need additional help, consider checking out the following resources. 

• Mailchimp podcast, where you can find episodes and series on different business and art topics.
• Mailchimp blog to find articles about eCommerce, digital content, social media, email marketing and the like.